Testimonial: SPECTO Aerospace

How the sympl software meets the challenging recruitment demands of SPECTO Aerospace’s niche applications

Recruiting in a niche sector like aerospace engineering, particularly within the niche of composite repair services, can be challenging. SPECTO Aerospace, a leader in this sector, faced the ongoing difficulty of finding qualified candidates for difficult-to-fill-in roles. To overcome this, Tijmen Koelewijn, recruitment & HR manager at SPECTO Aerospace turned to the sympl software, a recruitment marketing tool that dared to address this challenge.

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>1.4mln

impressions

0.82 %

Click through rate

successful hires

About SPECTO Aerospace

SPECTO Aerospace is a business partner in the aerospace industry, known for its broad in-house capabilities and specialized expertise. They provide comprehensive composite and sheet metal repair solutions for both primary and secondary fixed-wing and rotary-wing components. Their services are available from two dedicated MRO (Maintenance, Repair, and Overhaul) facilities, as well as on-site at your hangar or premises, ensuring maximum operational flexibility and support.

SPECTO Aerospace knows a diverse customer base, including civil and military operators, fixed-wing aircraft and helicopter MROs, major OEMs, and global parts management organizations. Where they help them with high-end composite repairs.

Company size: 51-100 employees
Sector: Aerospace engineering - composite repair services

Modernizing recruitment at SPECTO Aerospace

Previously, SPECTO Aerospace’s hiring process relied heavily on traditional job boards and LinkedIn, based on their ATS system and organic posting. However, Tijmen Koelewijn, HR Manager at SPECTO Aerospace, recognized the need to professionalize their recruitment process, and more specifically using social media for more efficient and effective recruitment marketing campaigns.

SPECTO Aerospace operates within a very specific niche: aerospace engineering, with a focus on composite repair services. This makes finding qualified candidates for roles like Composite Specialist, Maintenance Preparation Specialist, Painter, and broader positions like HR & Recruitment Business Partner particularly challenging. Traditional job boards often fall short in reaching this target group.

This realization prompted Tijmen to seek a modern recruitment marketing solution capable of addressing the unique challenges of this sector and ensuring that the right people find the right opportunities.

testimonial SPECTO — Tijmen Koelewijn

Recruitment & HR manager

SPECTO Aerospace

"Thanks to the sympl software, recruiting is no longer a challenge for us at SPECTO. It has freed up our time to focus on expanding our services in our niche market. This partnership is great!"

The sympl software to the rescue

When Tijmen began searching for a more efficient recruitment marketing solution, he discovered the sympl software. The software sympl stood out as a professional, user-friendly platform that addressed his specific hiring needs, according to Tijmen. With these reasons, he wanted to give the sympl software a chance.

After integrating the sympl software into SPECTO Aerospace’s recruitment process, Tijmen quickly noticed several advantages. The platform made it simple to launch recruitment marketing campaigns, resulting in better employer branding and improved visibility on social media. Most importantly, it effectively connected him with qualified candidates for a wide range of difficult-to-fill-in roles, from staff positions to operational functions.

One feature Tijmen particularly appreciated was the efficient integration with their ATS system, which allowed for streamlined candidate management. This ensured that the candidate pipelines in the sympl software matched their ATS, providing a clear overview of applicants.

Additional benefits included AI-driven assistance and automated emails. These tools not only simplified the hiring process but also significantly increased traffic to their website, as more candidates were drawn to their website.

Painter

HR Business partner

Attracting candidates in a niche sector

For SPECTO Aerospace, the biggest advantage of using the sympl software has been its ability to attract highly qualified candidates for difficult-to-fill roles within a niche sector. SPECTO Aerospace sought to fill specialized positions like Composite Specialist, Maintenance Preparation Specialist, Painter, but also roles like HR & Recruitment Business Partner. Given the small, specialized pool of potential candidates in this field, finding the right talent can be a significant challenge.

With the sympl software, this process became significantly more efficient, allowing the company to find highly qualified candidates for these open positions. As a result, recruiting is no longer a challenge at SPECTO, enabling them to focus on expanding their services within their niche market. The sympl software has become an important driver for growth at the company and the primary tool for discovering and attracting top talent.

If we look at the numbers, the impact is clear: the platform delivered a high click-through rate (0.82%) and an impressive average of total impressions (average of 243.967 per campaign), both of which contribute to finding the right candidates & a stronger employer branding. Quickly after launching the campaigns, sympl became the number one source for candidates in SPECTO Aerospace’s ATS. So far, the recruitment campaigns have led to two hires, with more to come! With the new hires, SPECTO can focus on growing their business even further.

A recruitment partnership to dream of

Attracting the right candidates for a niche-within-a-niche sector is challenging. However, the sympl software has proven to be an invaluable resource for SPECTO Aerospace, transforming the way they connect with specialized candidates in this highly competitive field. As such the sympl has helped SPECTO Aerospace overcome one of its toughest recruitment hurdles, making it a critical part of their hiring strategy.

Do you also want to increase your reputation as an employer among your target audience and attract more relevant candidates? Schedule an online meeting here to discuss how you can implement the sympl software in your recruitment strategy.

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